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With the immense popularity
of van insurance quotes comparison systems, is there any circumstances
where going direct to a well-known van insurer is a sound choice?
Well, let's look at what you get by going direct for van insurance quotes, contrasting that to what happens with a van insurance comparison site. We'll discuss this with reference to our recommended direct van insurance provider, Direct Line. When you go direct to get van insurance quotes, you get good cover as standard. Direct Line refuses to compete on price alone. They see the cover you get as being very important. To get an acceptable level of cover, of course, is what buying van insurance ought to be all about but when people use comparison sites and see particularly cheap van insurance quotes, the opportunity to save money can become sufficient incentive to buy a policy that, if they were to check over the cover more closely, they might otherwise have had some doubts about. While some price comparison sites, including Gocompare, do offer some policy information, their main use is to help people to get the cheapest van insurance quotes around. If going direct to obtain van insurance quotes is a good choice in terms of the policy features, isn't there a problem in getting a cheap price if you don't also compare van insurance quotes? There are several good reasons why the choice to compare van insurance quotes can be seen as an optional extra. The main reason that van insurance comparison sites generate a spread of prices for you when you complete their quote forms is because they're showing you all their policies. The thinnest of 'no frills' cover is grouped with their 'all singing all dancing' policies at the other end of the scale, while a wide range of policies inbetween these two extremes is also presented. Were price comparison sites to better categorise similar policies, the spread of prices within each category of similar policies would be small enough for these van insurance quotes price differences to be of no great consequence. Why do price comparison sites not attempt to provide this categorisation of their van insurance quotes? Because it would show that their focus on price is, arguably, missing the point, which is that the more importnat thing is to focus on cover and let the price look after itself. This is because at the end of the day you get what you pay for and in a competitive market like policies are close on price anyway. |
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